Khanh Pham

On the surface, acts of civil protest seem rare in Vietnam. However, when it occurs, there are inherent “Vietnamese” qualities by design—for example banners made of red tarp, dense yellow lettering, languaging, performative tactics etc. Why are these artifacts designed this way? Who are the stakeholders involved in the production of these materials? To what extent can this practice accept or reject change? Spanning the areas of design for activism, (more specifically in typography, industrial production, performance...), and to a wider extent, Vietnamese historical and cultural anthropology, sociology, and phenomenology, this research aims to hold a formal investigation into the ontological reasoning of how this occurrence came to be, and to produce new methodologies for future production of these designs, and measure their impact on the relevant stakeholders.