Explore the course "Personal Branding and Authentic Leadership"

Explore the course "Personal Branding and Authentic Leadership"

The "Personal Branding and Authentic Leadership" course in RMIT's MBA program, led by Dr Peter Voon Chon Fong, equips students with skills to express themselves confidently, create positive influence, and lead successfully. Through self-reflection, psychometric tools, and real-world examples, students gain insights to build sustainable value and professional networks.

In the modern business context, building personal branding and authentic leadership offers numerous benefits. Not only does it enhance the ability of a manager or leader to expand their influence, but having a personal brand and authentic leadership also helps managers shape industry trends, attract development opportunities, strengthen connections, and establish long-lasting professional relationships.

According to Dr Peter Voon Chon Fong, who leads the "Personal Branding and Authentic Leadership" course in RMIT's MBA program, taking this course will equip MBA students with the essential skills to confidently express themselves, create positive influence, and lead teams towards success. By exploring and developing personal identity, students will learn how to create sustainable value and inspire those around them.

To ensure the highest quality of the course, Dr Peter Voon Chon Fong often encourages students to engage in self-reflection on their past and present to shape their future. The use of psychometric instruments & self-analysis to deepen the learning experience is also a highlight of this course's learning method. By integrating real-world examples and his industry insights accumulated over more than three decades into the lectures, Dr Fong ensures that students can seamlessly apply theoretical concepts to real-life situations.  

Dr. Rajeev Chib at RMIT Vietnam

Through interactive learning activities and guest speakers, MBA students have the opportunity to hear from industry experts to enhance their learning experience. Classroom activities include case studies and videos related to personal branding and leadership, all designed to deepen students' understanding and engagement.

With this learning approach, by the end of the course, students will have a profound understanding of “why they do what they do” (the “why”) so that whatever they decide to pursue and plan for their future has purpose and meaning. Furthermore, they will also have more opportunities to expand their network with professionals and managers.

Dr Fong's advice to his master's students, not just in the classroom but also in their careers, is to be bold and proactive in expressing ideas and asking questions. Understanding the "why" behind their actions is crucial for planning a purposeful and meaningful future.

Story: Thuy Do

Share

Related news

a-group-of-students-in-business-class-having-discussions.jpg

Explore the course "Personal Branding and Authentic Leadership"

The "Personal Branding and Authentic Leadership" course in RMIT's MBA program, led by Dr Peter Voon Chon Fong, equips students with skills to express themselves confidently, create positive influence, and lead successfully. Through self-reflection, psychometric tools, and real-world examples, students gain insights to build sustainable value and professional networks.

dr-p-voon-headshot-reference-image.jpg

Dr. Peter Voon Chon Fong and the inspiring journey in the field of Human Capital Development

Step into the world of Dr Peter Voon Chon Fong, a passionate advocate for people management and a seasoned expert in Human Capital Development. His journey began over 30 years ago, driven by a desire to unravel the intricate ways in which effective people management influences organisational success.

Students discussing in a classroom

Explore the future of technology and Digital innovation readiness with Dr. Said Zahedani

Dr. Said Zahedani’s Technology Futures course at RMIT combines cutting-edge tech like AI and blockchain with real-life applications, empowering students to lead in the digital age to create meaningful business and societal value.

said-zahedani-reference-image.jpg

Dr. Zahedani's story: Leading in tech, teaching the future

Dr. Said Zahedani’s journey from a young physics enthusiast to a tech executive and now a lecturer at RMIT Vietnam showcases his commitment to technology and education, all while empowering the next generation of female leaders.

Back to postgraduate news