| School: The Business School |
| Department: Business Innovation |
| Position: Associate Lecturer |
| Location: RMIT Saigon South |
| Email: sang.huamy@rmit.edu.vn |
| ORCID ID: 0000-0002-9299-1432 |
Sang Hua is an Associate Lecturer in The Business School (TBS) at RMIT Vietnam. Before RMIT, she had eight years of experience in digital media and market research for global companies. She is also a PhD candidate at RMIT Vietnam, and her research focuses on digital transformation and HR analytics.
- Master of Marketing, Deakin University, Melbourne, Australia
- Bachelor of Arts – English Linguistics & Literature, University of Social Sciences and Humanities, Vietnam
Digital Marketing
- Digital transformation
- HR analytics
- Learning & Teaching – Rising Star Award, RMIT University, College of Business and Law (2021)
- RMIT Vietnam Student-led Teacher’s Award 2021, RMIT Vietnam Student Council
- Living RMIT’s values, RMIT University (2021)
Sang has 8 years of industry experience in digital media and market research in global companies. She was in charge of key accounts such as Unilever, Suntory Pepsico, ABInbev, Ariston, Pizza Hut, and so on.
- 2019 – present: Associate Lecturer, Digital Marketing, RMIT Vietnam
- 2018 – 2019: Independent Digital Consultant and Trainer
- 2016 – 2018: Associate Digital Director, Mindshare, GroupM Vietnam
- 2015 – 2016: Senior Digital Manager, Mindshare, GroupM Vietnam
- 2012 – 2015: Digital Manager, Mindshare, GroupM Vietnam
- 2011 – 2012: Associate Research Manager, FTA Market Research
- 2010 – 2011: Research Executive, Taylor Nelson Sofres (TNS)